Hoboken Welcomes Sugarsuckle to the Community

by Aida M. Toro
Hoboken Welcomes Sugarsuckle to the Community

Sections

View All

News & Events

Food & Drinks

Lifestyle & Culture

Community & Business

Writers

View All

Jeffrey Somers

Staff Writer

Aida Torro

Staff Writer

Allan Zuñiga

Chief Editor

Andrew Martin

Staff Writer

Portal Login

BETA

Hoboken Welcomes Sugarsuckle to the Community

RSS
Hoboken Welcomes Sugarsuckle to the Community
Everyone’s sweet tooth is cured in Hoboken as there are so many great places to get a satisfying snack. With that being said, Sugarsuckle will be opening its doors to the public on Saturday, June 2. Sugarsuckle was founded by Jennifer Choi, who has been a Hoboken resident for ten years.
Image Credit: Jennifer Choi
“I feel like Sugarsuckle has always been a part of me,” said Choi. “Ever since I was young, I was always making art and looking for a creative outlet.” After graduating from college, Choi worked at a corporate office where she held a quantitative role, however, it wasn’t creative as she would have wanted it to be. Therefore, Choi began reading recipes and baking blogs during her spare time and became instantly hooked on food and its artistry. “I realized that food could be made beautiful and too pretty to eat,” she said. “I enrolled in pastry school to get a foundation in baking.” After pastry school, Choi held roles at bakeries and restaurants, which she decided to take a break from in order to visualize her next move. “During this downtime, friends asked me to bake cakes for their special occasions,” said Choi. “As the requests came in more frequently, I realized it could turn into a dessert catering business.” Choi continued perfecting her craft in cake decorating and styling desserts while starting to lay the groundwork for running a business such as creating invoices, processing flow, keeping track of overhead, and so much more. “Once I had the proof of concept down, I officially branded as Sugarsuckle and filed as a business two years ago,” she noted.
Image Credit: Jennifer Choi
The new space will be opened for appointments only, however, Choi plans on hosting occasional retail pop-ups in the future, which will allow clients to walk-in and purchase sweets. “I knew Sugarsuckle could be more than just an online business, even during the branding session,” said Choi. “I had a specific vision for Sugarsuckle's studio--a gathering space for unique creative experiences. The hunt for a commercial space and subsequent buildout was grueling, but the effort was all worth it.” Currently, Sugarsuckle offers custom cakes, cupcakes, specialty cookies, and desserts in a jar. Baking classes will be held at the space in addition to it being available for private rentals.
Image Credit: Jennifer Choi
“I'm really excited to bring a fresh and unique concept to Hoboken.,” said Choi. “Experiences that don't involve bars and restaurants are much needed and I'm hoping to bring more publicity to the southwest neighborhood.” Sugarsuckle is located at 600 Newark Street. For more information visit their website at www.sugarsuckle.com.

Previous Post Next Post

  • Aida M. Toro

Sponsored

Love writing? Become A Contributor

HobokenLife

Latest Articles

Best places around town

Lifestyle

The Guide to Moving to Hoboken

Jeffrey Somers

Food & Drink

Hoboken’s Best Bar for ...

Jeffrey Somers

Community

The Mystery of the Boat Graveyard

Jeffrey Somers

Shopping

Best places around town

On Sale!

New Item In Stock from Your Local Store

$29.99

$29.99

On Sale!

New Item In Stock from Your Local Store

$29.99

$29.99

On Sale!

New Item In Stock from Your Local Store

$29.99

$29.99

Sponsored

Advertising works! Place your ad here.

HobokenLife

What We Are Working On

We are bringing you a different experience to help you live your best life in Hoboken NJ. 

2020

Government & City Data

Stay informed with local city data to help you understand what our local government is up to.

2020

Non-Profit Directory

A directory of non-profits for positive change around the Hudson County and beyond.

2021

Network & Social Events

Meet your neighbors and join us for special events around town and around the year.

2020

City Status & Portal

Our portal enables everyone to connect and stay informed about our city through a central online portal.

2020

Community Forums

A place to meet, ask, and discuss important topics around town in a civil online forum.

2020

Local History & Culture

A great historical map and timeline of Hoboken's history and more.

2020

Podcast & Local Radio

Listen to the best of local music and community programming brought to you by Hobokenites.

2020

Community Tools

A useful list of apps by local developers to help you live your best life in Hoboken NJ.

Editorial

Articles
Editor's Pick
Trending
City Guide
Sections

City

CityStatus
Weather
Resources
Guides
Traffic & Transit
Police & Fire

Discover

Events
Places
Food

Partners

OpenTable
Groupon
Booking.com
Become A Partner

Contribute

Add Events
Add Coupons
Add Places
Send Story Idea

Resources

HobokenNJ.gov
hMag.com
HobokenPatch.com
HobokenReddit
Docs

Platform

About Us
Mobile App
Customer Portal
Contacts
Advertise
Privacy Policy
Terms of Use

Network

VisitHoboken.org
JerseyCityLife.com

More

Reader Center
Tools & Services
Events Guide
Multimedia
Photography
Video
Store
Subscribe
Manage My Account
Feedback
Site Map

HobokenLife

News & Lifestyle

CityPortal News, Lifestyle, Events, Food, Drink, Music, Nightlife, Arts, Entertainment, Fitness, Directory, Maps, Classifieds & more.

Copyright © 2012-2020 · HobokenLife™ News & Lifestyle · Presented By Hoboken Cloud